ICology Presents: When comms go rogue

In this recording of a live event, I talk about how we can mitigate the sometimes inaccurate, low-quality comms coming out of local business units by applying lessons from content operations.

Internal comms and global expansion

Conquer New Markets podcast, episode 55, with host Levent Yildizgoren

In this 31-minute episode, we talked about the challenges of maintaining communication flow as a business expands internationally. I argue that startups can’t afford to neglect employee communication and the diversity of those global markets. Conquer New Markets is available on multiple podcast platforms, and clicking on the image will take you Spotify. If you prefer another platform, the episode is “Internal Communication with Ray Walsh,” Episode 55, Series 3.

Think Globally, Communicate Locally

Building Better Cultures podcast with Scott McInness

In episode 93, I talked with Scott about what HQ can do to enable more local communicators and managers to make active use of our content and campaigns. The podcast site has a detailed summary of our conversation.

Localizing global communication (internal and external)

Hosted by Monique Zytnik and IABC EMENA, with Cecilia Maldonado

In this episode, we talked about why local culture and language are important to reach humans (and that includes employees). We also talked about the quickly changing role of machine translation.

Spotlight on Localizing Employee Communications

Hosted by Aniisu Verghese

A quick 14-minute interview on why localizing employee communications such a big deal for multinationals and how global communicators can be more receptive to the needs of audiences around the world. Part of Aniisu’s Spotlight series.

Content Wrangler webinar: The Need to Localize Internal Communications

Hosted by Megan Gihooly and Scott Abel, we talk about the tell-tale signs that your global communications may need some local adaptation.

Engaging a Distributed Workforce

Webinar hosted by Smarp

Enabling better face-to-face communication

Hosted by Visix Digital Signage

In episode 61, I offer real-world examples for inspiring managers to reinforce global messaging in their face-to-face encounters and meetings. Transcript available!

Inspiring more authenticity (i.e., losing the ‘blah-blah’)

Hosted by Visix Digital Signage

In episode 49, we talked about corporate’s role in inspiring more authenticity, and how many organizations prevent it and sabotage their own efforts. Transcript available!

Localizing photos and signage

Hosted by Visix Digital Signage

In episode 44, I talked about the perspective of local channel owners, and especially the challenges of finding and using (legally permitted) photos. Transcript available!

Visix Digital Signage ep. 76, “Getting into the Content Operations Mindset”

I talk with host Derek Dewitt about how applying content operations helps us re-purpose and expand reach in internal channels. Transcript available.

Inko Club blog, co-authored with Aniisu Verghese

In this guest blog post, we talk about what comms functions in the regions need from their colleagues at headquarters.

Globally Speaking Radio, episode 101, from RWS Moravia

Transcript available.

I was one of 14 contributors to this Smarp blog post. I wrote on how the start of the COVID-19 pandemic jump started decentralized communications.

In a guest blog post for Smarp, I summarized why global companies cannot ignore the language, culture, and business needs of local employees.

After years of interviewing people and devouring podcasts, this was my first experience on the other side of the microphone. No retakes necessary!

I wrote an editorial for Multilingual magazine on why language service providers can deepen client relationships by taking on localization for their internal channels. Issue #186 Volume 30 Issue 6, Nov/Dec 2019.